Design, Launch & Scale Your Go-To-Market
I help B2B companies build predictable revenue engines — from ICP definition to pipeline generation, through ABX strategies and growth systems that compound.
I help B2B companies build predictable revenue engines — from ICP definition to pipeline generation, through ABX strategies and growth systems that compound.
Most B2B teams still run go-to-market on gut feeling. Without visibility into how pipeline moves, where it slows, and what converts, investments become guesswork and ROI impossible to measure.
I don't deliver slide decks — I build and execute GTM systems inside your team. Head of GTM, growth lead, ABX architect across 5+ B2B companies.
I work on 2-3 missions simultaneously. Fresh perspective from multiple markets, applied to your specific context. No tunnel vision.
I connect ICP, messaging, outbound, CRM, scoring, and analytics into one coherent revenue engine. Not isolated tactics — integrated systems.
A repeatable framework I deploy across every engagement. Each layer builds on the previous — no shortcuts, no vanity metrics.
Understand where time and cost actually go across accounts, sequences, and channels with clear, actionable insight.
Signal-based sequences convert 3.2x better than cold outbound, reducing cost per meeting by 30% while increasing pipeline velocity.
See every step in your go-to-market motion: what's executed, what's skipped, where prospects stall, and where the funnel leaks.
Prioritize high-impact GTM workflows. See exactly where automation saves time, reduces cost, and accelerates pipeline.
Lead enrichment captures 38% of manual GTM time. Automating this single workflow saves 22h/week and increases sequence launch speed by 4x.
| GTM Workflow | Frequency | Avg. Time | Impact | Priority |
|---|---|---|---|---|
| Lead Enrichment & Scoring | 320/mo | 4m 12s | Critical | |
| Outbound Sequence Trigger | 180/mo | 6m 30s | High | |
| CRM Stage Progression | 95/mo | 2m 45s | High | |
| Meeting Booking Flow | 72/mo | 3m 20s | Medium | |
| Reporting & Attribution | 30/mo | 12m 00s | Medium |
3-6 months · 2-3 days/week
I join your team as fractional Head of Growth. Full GTM strategy, stack setup, sequence launch, and iteration until pipeline is predictable.
2-4 weeks · One-time
Deep-dive into your current GTM motion. Prioritized roadmap with quick wins, structural fixes, and a 90-day execution plan.
Ongoing · Bi-weekly
For founders and GTM leaders who need a strategic sparring partner. I review, challenge, and help you make better GTM decisions.
Real outcomes from real engagements. No vanity metrics — only pipeline, revenue, and efficiency gains.
Built the entire outbound engine from scratch: ICP definition, account lists, 6 ABX sequences, CRM pipeline, and dashboards.
Multi-touch ABX campaigns targeting C-level. Integrated intent signals with sales workflow for maximum conversion.
HubSpot
Salesforce
Attio
Clay
Lemlist
Instantly
Smartlead
Claude
Apify
LangChain
RapidAPI
Temporal
Plus VibeAgencies optimize channels. I build systems. I work inside your team, own strategy and execution, and stay until the engine runs without me.
Primarily Seed to Series B in B2B SaaS, but also established companies launching new products or entering new markets.
First sequences live within 2-3 weeks. Meaningful pipeline data within 6-8 weeks. Full GTM engine within 3-4 months.
No. I augment your team and build systems they'll operate. My goal is to make myself unnecessary.
Depends on scope. Embedded engagements: monthly retainer. Audits: fixed-price. Advisory: lighter monthly. Let's discuss on a call.
Let's talk about your GTM challenges. 30 minutes, no pitch deck — just a real conversation.